Main Image: Busby & Fox
PRShots Roundup brings you the latest retail news from Mulberry, ABF, B&Q, Warburtons, Barbour, Farm Rio, Waitrose, M&S, Uniqlo and Primark. Plus, how the top 10 social networks rank content, why traditional shopper models no longer work and more.
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Consumer confidence suffers biggest drop in four years
Deloitte figures for shoppers confidence in their spending power fell by 3% at the start of this year, as it reached its lowest level since 2023 and made the biggest drop since 2022.
Mulberry turnaround gathers pace
Mulberry has said its turnaround strategy is gaining momentum with trading for the year to April up 5.7%, driven by a strong recovery in H2.
ABF poised to reveal outcome of Primark and food demerger review
Associated British Foods is expected to reveal this week whether it will press ahead with plans to split Primark from its main food production brands.
B&Q teams up with Tesco for click-and-collect trial
B&Q is allowing customers to collect their online orders at selected Tesco stores as the DIY brand looks to expand its delivery network.
QVC Group files for bankruptcy to cut $5bn of debt
Television shopping network QVC Group has filed for bankruptcy as part of a plan to cut more than $5bn of debt, as declining viewership and online retail cut sales and squeezed margins.
Pentland Brands to close Speedo HQ
Pentland Brands, which owns Speedo, has announced that it is closing its Nottingham office as it looks to streamline its operations.
UK shoppers turn to multi-supermarket shopping as grocery affordability tightens
New research shows that UK workers need to work an average of 68 minutes to afford a typical grocery basket (£22.30), an increase of two minutes on Q4 2005.
Warburtons announces £100m investment marking 150 years of operations
Warburtons has announced a £100m investment including the acquisition of the former Rathbones bakery site, as it marks 150 years of operations and builds towards long-term growth.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How the top 10 social networks rank content
Hootsuite looks at social media algorithms and shows how to navigate the ranking signals of each platform to get your content seen.
Why traditional shopper models no longer work
Retailers and suppliers relying on shopper models based on traditional life stages and households are losing touch with shopper needs, according to new IGD research.
How to fix inconsistent AI content
MarTech shows you how to build a prompt system that keeps AI content on-brand, including how to use guardrails, references and structure to drive consistent, usable output.
A 15-minute AI workflow to clean campaign data
MarTech shows you how to fix inconsistent names, titles and company fields using AI and a spreadsheet, improve personalisation and segmentation before you launch.
Why dynamic pricing could be coming to the weekly shop
The rise of big data means dynamic pricing is easier to implement. Paul Ormerod asks what this could mean for consumers’s everyday shopping.
Clarks opens new online marketplace
Clarks has launched its own marketplace, adding over 100 third-party brands across fashion, accessories, and lifestyle to its website.
Has M&S finally cracked Sparks?
M&S may have finally cracked the code on what to do with its Sparks loyalty scheme, Retail Week investigates its new policy.
BRAND NEWS
Barbour and Farm Rio reunite on new collection
British heritage brand Barbour is set to reunite with Brazilian label Farm Rio for a second collaborative collection, images are available here Barbour.
Frasers Group launches premium Slazenger spin-off fashion label
Frasers Group has reimagined its sports brand Slazenger with the launch of Off-Court, a premium fashion label.
Waitrose moves into airport travel retail with Heathrow launch
Waitrose is entering the airport travel retail market with its food-to-go products stocked in four Relay stores in Heathrow Terminal 2.
M&S cuts prices on everyday veg lines to attract family shoppers
M&S has added over 20 family staple vegetables to its ‘Remarksable Value and Dropped and Locked‘ ranges as part of its efforts to attract more family shoppers.
Uniqlo unveils store at Bristol’s Cabot Circus as UK store expansion gathers pace
Uniqlo has opened a new store at Cabot Circus in Bristol, marking the retailer’s debut store in the South West as its UK retail expansion ramps up.
AND FINALLY
Browns founder Joan Burstein dies aged 100
Retail pioneer Joan Burstein has died at the age of 100. The founder of Browns, the influential multi-brand luxury store, was a champion of designers from the UK, Europe and the US.
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What were our users searching for on PRShots Week ending Apr 17th 2026?
1/ SS26
2/ Bikini
3/ Swimsuit
4/ Beach
5/ Outdoor
6/ Garden
7/ Denim
8/ Sunglasses
9/ Sandals
10/ Lemon
PRShots Retail Calendar Alerts
Days until Father’s Day – 62
Days until School Summer holidays (Scotland) - 73
Days until School Summer holidays (England & Wales) – 93
Days until Halloween – 194
Days until Black Friday - 221
Days until Christmas - 249
How to get your brand on the April Editorial Calendars, search engines and social media
Our April PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events, e.g. festival outfits for Reading, Leeds, Wireless, Download, Isle Of Wight, Womad, Green Man, Coachella this month in the US, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all the other spellings BBQ, Bar-B-Que, etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans plus from homeware blankets and rugs, for the colder UK evenings.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
April Diary - Weeks/Months
There are lots of other big events in April. April is World Stress Awareness Month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings, etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added. It’s also World Autism Acceptance Month, National Garden Month in the US (in the UK it’s just a week so anything gardening-related should be tagged with National Garden Week), it’s also National Poetry Month in the US and the US also has April as its Celebrate Diversity Month.
Other events include;
International Dark-Sky Week (13th – 20th)
Allergy Awareness Week (20th – 27th)
MS Awareness Week (20th – 26th)
Fashion Revolution Week (Commemorates the Rana Plaza, Savar Upazila, Bangladesh disaster on the 24th April 2013 which killed 1,134 workers see https://www.fashionrevolution.org/ for event details)
RHS National Gardening Week (28th – 4th May)
April - Days
21st - National Tea Day
21st-22nd -Yom Haatzmaut (Jewish Holiday)
22nd – Earth Day
23rd – St George’s Day
23rd – Start of the Asparagus season
23rd – Shakespeare Day
24th - National Skipping Day
24th – Gardening searches peak
24th – Fashion Revolution Day
24th - Arbor Day
25th – Running searches peak ahead of the London Marathon
25th – Staycation searches peak
25th – World Malaria Day
25th – National Lingerie Day
26th – National Mending in Public Day
26th – London Marathon
29th - International Dance Day
30th – Stop Food Waste Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
Iolla has new ranges of its sunglasses with custom tints for the summer holiday season.
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Clothing, beauty and accessories
Primark has new band t-shirts, Major Find ranges, a new Edit range, new beachwear, a Scene collection of womenswear, a new Sienna Sol menswear range, KPop Demon Hunter ranges, and Adaptive ranges.
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New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
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Oliver Bonas has new May jewellery launches, new June summer fashion lines, plus April and May drops of hats, sunglasses, socks, shoes, sandals, clothing, bags and accessories.
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Barbour has a new Chelsea Flower Show dressing ranges, a new Icons range, a Paul Smith Collaboration, a Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags.
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Bonmarché has new summer outfits, beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts, plus womens wear for the summer holidays modelled by Lisa Snowdon.
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M&S has a new menswear range, a new 300-piece Body range of lingerie, a new Gillian Anderson collaboration, new Autograph lingerie and nightwear ranges, new menswear ranges, new SS26 accessories, jewellery, shoes and bags.
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Very has new children’s Hello Kitty and Disney clothing ranges, new footwear, accessory and makeup ranges, womenswear and menswear ranges for the summer holidays, new denim ranges and a new collaboration with Adidas.
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River Island has a new Terry De Havilland collaboration of beachwear, accessories, shoes and jewellery, new Abbie Rosie and Enid Blyton bag collaborations, Olivia Denim collaboration with Olivia Attwood, and a new Off to the Races ranges.
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Dune has new bags and shoes for SS26.
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Busby & Fox has new linen smart and casual wear for the summer holidays, including trousers, dresses and jackets, plus a range of chunky cardigans.
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Fatface has new womenswear ranges for the summer holidays from bathing suits to cardigans for cooler evenings.
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Monsoon has new spring womenswear drops for April, May and June, along with jewellery, new linen and denim womenswear and accessory ranges, plus new ranges of shoes, bags, scarves and sunglasses.
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National Trust has new collaborations with clothing and accessory ranges for the outdoors for men and women from Craghoppers.
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Matalan has a new Riveria range of menswear, a new Prairie range of womenswear and accessories for SS26, a new floral range of clothes and accessories, new Clubhouse range of womenswear.
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Peacocks has new accessories for the summer, including bags, sunglasses, jewellery and sandals, new lingerie and nightwear, new Lousie Redknapp and Dani Dyer SS26 ranges of womenswear and accessories including, shoes, bags and belts.
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Threadbare has new SS26 womenswear including skirts, jackets, shorts and waistcoats.
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F&F has new womenswear for the summer.
Accessorize has new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
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Scamp & Dude has a new Super Scarf collaboration with Alison Hammond, new holiday outfits including denim, dresses, shirts, swimwear and bags, a new Davina McCall collaboration plus new clothes and accessory ranges.
Joe Browns has its SS26 mens and womenswear collections from jackets and t-shirts for men, to big print maxi-dresses to floral patterned tunic dresses for women.
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Regatta has a new Orla Kiely collaboration of jackets, dresses and coats.
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Cotton Traders has new SS26 menswear collaboration with actor Will Mellor and a womenswear collaboration with Alex Jones and new summer holiday wear, including dresses to tankinis.
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See additional new clothing and accessories images from
Lola Star Roman Originals Deichmann Inspecs Home Bargains
Home, garden and food
Primark has new luggage and storage solutions, Island Heat ranges of homeware, new homeware including decorations, vases, soft furnishings, candles, diffusers and kitchenware.
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Homesense has new art-related gifts and barbecue and picnic items for the summer months.
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Jellycat has new ranges of amuseables for 2026 including Bartholomew Bear, Ricky Rain Frog, Zumblebi Junior.
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Cambridge Imprint has new small pocket books, kitchen trays, exercise and hardback books, notebooks, new Clamshell and Dandelion patterned paper, plus patterned paper, new notecards, envelopes, albums, notebooks, and cards.
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Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws.
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National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
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Dobbies Garden Centres has new things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.
M&S has everything you need for a picnic and outdoor food, a new Kelly Hoppen collaboration and furniture and homeware collections, and new homeware ranges for the spring and summer.
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The Orchard has new furniture for the home, garden structures, new lounge, dining room and bedroom interior ranges including beds, sideboards, dressers, sofas, lighting, shelving, benches and more.
Joe Browns has updated its SS26 home range with more ideas for every room in the home including bedding, furniture, vases, candlesticks, glassware, bowls, lamps, serving bowls and trays, storage solutions and knick-knacks.
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The Gluttonous Gardener has new Father’s Day gifting suggestions.
B&M has a holiday shop range of kids’ beach toys, tech, bags and luggage, a Great Outdoors range including camping gear and everything for the garden from solar lights to cushions, new limited edition Isle Life range of homeware.
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Ivyline has lots of new planters for your indoor plants.
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Home Bargains has new picnic and garden ranges of kitchenware.
Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
Oliver Bonas has new May homeware furniture for the bedroom and living room and kitchenware, plus Father’s Day gifts and cards, April homeware and kitchenware ranges for the dining room, living room and bedroom.
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See additional new home images from
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME


