Main Image: M&S
PRShots Roundup brings you the latest retail news from Tesco, Dunelm, The Entertainer, Kering, Puma, Ann Summers, Aldi, Antler, Depop and H&M. Plus, creating the next generation of in-store experiences, the best AI tools for social media and more.
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UK economy showed surprise 0.5% growth before Iran war
ONS figures show UK GDP expanded by a stronger than expected 0.5% in Feb, suggesting the economy was gaining momentum before the Iran war.
Tesco profit surges despite Iran ‘uncertainty’
Tesco made an operating profit of over £3.1bn in the year to Feb 2026 compared to its own forecasts of between £2.9 and £3.1bn.
Dunelm flags profit at lower end of forecast as Middle East conflict hits consumer confidence
Dunelm anticipates its annual profit to sit at the lower end of market expectations as it battles with weak consumer spending due to the ongoing conflict in the Middle East.
TOFS stores and head office closed as Interpath begins winding business down
All remaining TOFS stores have been shut, its head office closed, and all remaining staff members have been made redundant, with administrators now in the process of winding the business down,
The Entertainer secures funding package through to 2028
The Entertainer has extended its funding facilities with Barclays until 2028, on the back of two consecutive years of 20%+ sales growth and with that trend maintained in 2026.
Luxury giant Kering to chart path for Gucci turnaround
Now under the management of Luca de Meo, the highly rated former head of Renault, Kering is hoping he can work some magic and rekindle the Gucci brand.
Retail cyber skills gap in spotlight as govt launches new entry-level standard
UK Cyber Security Council has launched a new entry-level professional title aimed at tackling the UK’s cyber skills gap, as retailers face growing pressure following a wave of high-profile attacks.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
Creating the next generation of in-store experiences
The next stage of in-store evolution is about making stores themselves work more intelligently, to engage shoppers just as much as the product.
The best AI tools for social media
Hootsuite helps you find the best AI tools for social media to save time, boost engagement, scale your content, and so much more.
Dolce without Gabbana? What happens after a business breakup
As Stefano Gabbana steps back from his eponymous brand, CityAM’s Manfredi Ricca asks what happens when a brand’s identity is split in two.
3 AI shifts reshaping market research
AI is gaining memory, security and self-validation capabilities, turning fragmented research into faster, more connected insight generation.
How Puma is moving into AI in-store and online
Puma is diving headfirst into AI with a new “digital human” concierge who appears on screens and can speak more than 100 languages, recommend products and answer customers’ questions.
How Iceland is using AI to boost stock availability
Iceland has partnered with invent.ai to overhaul inventory and replenishment across its UK store network, with the system now in use to improve product availability.
Ann Summers cuts staff safety incidents with body-worn camera trial
Ann Summers has reported a 42% drop in personal safety incidents after trialling body-worn cameras in three of its higher-risk stores.
PEOPLE, MOVERS AND SHAKERS
Google appoints ex-THG chief marketing officer for retail director role
Google has appointed a former THG Beauty chief marketing officer as its new director of retail for the UK and Ireland.
Footasylum Chief Digital Officer departs after 10 years
Footasylum's Chief Digital Officer, Mike Wallwork, has departed from the company after ten years in the role. The footwear retailer has not yet announced a replacement.
BRAND NEWS
Aldi lines up major new ‘globally unified’ store format
Aldi is set to roll out a new globally unified store format across its markets, with the UK and Ireland among the territories expected to refine and adapt the model from Q2 of 2026.
Antler opens flagship store on London’s Regent Street
Antler is opening its UK flagship store on Regent Street next week, marking its first standalone UK store under its new ownership.
Depop links with Euphoria to curate character-inspired edits
Depop has unveiled a partnership with HBO Max for the release of the third season of Euphoria, with clothes based on the show’s characters and styled by Euphoria’s stylist Natasha Newman-Thomas.
H&M unveils new collection with Stella McCartney
H&M have unveiled the first look at its upcoming collaboration with Stella McCartney, some twenty years after its first partnership with the British designer.
Marks & Spencer revamps Sparks loyalty scheme
Marks & Spencer has overhauled its Sparks loyalty scheme, offering members “pounds, not points”, in the latest phase of its transformation
Crew Clothing expands Superluxe range with second athleisure drop
Crew Clothing’s latest release follows the brand’s debut Superluxe launch last year and forms part of its wider push to strengthen its offer in the athleisure category.
AND FINALLY
Allbirds soars 373% after firm rebrands as AI stock
Allbirds shares more than quadrupled after the former shoemaker, just days away from ceasing operations, said it would pivot its business to AI compute infrastructure.
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What were our users searching for on PRShots Week ending Apr 10th 2026?
1/ SS26
2/ Bikini
3/ Swimsuit
4/ Beach
5/ Hat
6/ Denim
7/ Floral
8/ Garden
9/ Slip Dress
10/ Lemon
PRShots Retail Calendar Alerts
Days until Father’s Day – 66
Days until School Summer holidays (Scotland) - 77
Days until School Summer holidays (England & Wales) – 97
Days until Halloween – 198
Days until Black Friday - 225
Days until Christmas - 253
How to get your brand on the April Editorial Calendars, search engines and social media
Our April PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events, e.g. festival outfits for Reading, Leeds, Wireless, Download, Isle Of Wight, Womad, Green Man, Coachella this month in the US, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all the other spellings BBQ, Bar-B-Que, etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans plus from homeware blankets and rugs, for the colder UK evenings.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
April Diary - Weeks/Months
There are lots of other big events in April. April is World Stress Awareness Month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings, etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added. It’s also World Autism Acceptance Month, National Garden Month in the US (in the UK it’s just a week so anything gardening-related should be tagged with National Garden Week), it’s also National Poetry Month in the US and the US also has April as its Celebrate Diversity Month.
Other events include;
Discover National Parks Fortnight (3rd – 17th)
Ideal Home Show (10th – 19th)
International Dark-Sky Week (13th – 20th)
Allergy Awareness Week (20th – 27th)
MS Awareness Week (20th – 26th)
Fashion Revolution Week (Commemorates the Rana Plaza, Savar Upazila, Bangladesh disaster on the 24th April 2013 which killed 1,134 workers see https://www.fashionrevolution.org/ for event details)
RHS National Gardening Week (28th – 4th May)
April - Days
17th- 19th – Coachella Weekend Two
21st - National Tea Day
21st-22nd -Yom Haatzmaut (Jewish Holiday)
22nd – Earth Day
23rd – St George’s Day
23rd – Start of the Asparagus season
23rd – Shakespeare Day
24th - National Skipping Day
24th – Gardening searches peak
24th – Fashion Revolution Day
24th - Arbor Day
25th – Running searches peak ahead of the London Marathon
25th – Staycation searches peak
25th – World Malaria Day
25th – National Lingerie Day
26th – National Mending in Public Day
26th – London Marathon
29th - International Dance Day
30th – Stop Food Waste Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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Iolla has new ranges of its sunglasses with custom tints for the summer holiday season.
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Clothing, beauty and accessories
Primark has new Major Find ranges, a new Edit range, new beachwear, a Scene collection of womenswear, a new Sienna Sol menswear range, KPop Demon Hunter ranges, Adaptive ranges, Knit and Jersey ranges.
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River Island has a new Terry De Havilland collaboration of beachwear, accessories, shoes and jewellery, new Abbie Rosie and Enid Blyton bag collaborations, Olivia Denim collaboration with Olivia Attwood, and a new Off to the Races ranges.
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Very has new children’s Hello Kitty and Disney clothing ranges, new footwear, accessory and makeup ranges, womenswear and menswear ranges for the summer holidays, new denim ranges and a new collaboration with Adidas.
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Dune has new bags and shoes for SS26.
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Oliver Bonas has new May jewellery launches, new June summer fashion lines, plus April and May drops of hats, sunglasses, socks, shoes, sandals, clothing, bags and accessories.
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Busby & Fox has new linen smart and casual wear for the summer holidays, including trousers, dresses and jackets, plus a range of chunky cardigans.
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Fatface has new womenswear ranges for the summer holidays from bathing suits to cardigans for cooler evenings.
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Monsoon has new spring womenswear drops for April, May and June, along with jewellery, new linen and denim womenswear and accessory ranges, plus new ranges of shoes, bags, scarves and sunglasses.
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New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
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National Trust has new collaborations with clothing and accessory ranges for the outdoors for men and women from Craghoppers.
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M&S launches its new 300-piece Body range of lingerie, a new Gillian Anderson collaboration, new Autograph lingerie and nightwear ranges, new menswear ranges, new SS26 accessories, jewellery, shoes and bags.
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Matalan has a new Riveria range of menswear, a new Prairie range of womenswear and accessories for SS26, a new floral range of clothes and accessories, new Clubhouse range of womenswear.
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Peacocks has new accessories for the summer, including bags, sunglasses, jewellery and sandals, new lingerie and nightwear, new Lousie Redknapp and Dani Dyer SS26 ranges of womenswear and accessories including, shoes, bags and belts.
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Threadbare has new SS26 womenswear including skirts, jackets, shorts and waistcoats.
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F&F has new womenswear for the summer.
Accessorize has new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
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Scamp & Dude has a new Super Scarf collaboration with Alison Hammond, new holiday outfits including denim, dresses, shirts, swimwear and bags, a new Davina McCall collaboration plus new clothes and accessory ranges.
Bonmarché has new beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts, plus womens wear for the summer holidays modelled by Lisa Snowdon.
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Joe Browns has its SS26 mens and womenswear collections from jackets and t-shirts for men, to big print maxi-dresses to floral patterned tunic dresses for women.
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Regatta has a new Orla Kiely collaboration of jackets, dresses and coats.
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Cotton Traders has new SS26 menswear collaboration with actor Will Mellor and a womenswear collaboration with Alex Jones and new summer holiday wear, including dresses to tankinis.
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Barbour has a new Icons range, a Paul Smith Collaboration, a Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags and new collaborations with Ganni, Baracuta, Sorel, Levi’s, Arket and Farm Rio.
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See additional new clothing and accessories images from
Lola Star Roman Originals Deichmann Inspecs Home Bargains
Home, garden and food
Primark has new luggage and storage solutions, Island Heat ranges of homeware, new homeware including decorations, vases, soft furnishings, candles, diffusers and kitchenware.
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Cambridge Imprint has new small pocket books, kitchen trays, exercise and hardback books, notebooks, new Clamshell and Dandelion patterned paper, plus patterned paper, new notecards, envelopes, albums, notebooks, and cards.
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Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws.
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National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
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Dobbies Garden Centres has new things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.
M&S has everything you need for a picnic and outdoor food, a new Kelly Hoppen collaboration and furniture and homeware collections, and new homeware ranges for the spring and summer.
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The Orchard has new furniture for the home, garden structures, new lounge, dining room and bedroom interior ranges including beds, sideboards, dressers, sofas, lighting, shelving, benches and more.
Joe Browns has updated its SS26 home range with more ideas for every room in the home including bedding, furniture, vases, candlesticks, glassware, bowls, lamps, serving bowls and trays, storage solutions and knick-knacks.
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The Gluttonous Gardener has new Father’s Day gifting suggestions.
B&M has a holiday shop range of kids’ beach toys, tech, bags and luggage, a Great Outdoors range including camping gear and everything for the garden from solar lights to cushions, new limited edition Isle Life range of homeware.
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Ivyline has lots of new planters for your indoor plants.
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Home Bargains has new picnic and garden ranges of kitchenware.
Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
Jellycat has new ranges of amuseables for 2026 including Bartholomew Bear Junior.
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Oliver Bonas has new May homeware furniture for the bedroom and living room and kitchenware, plus Father’s Day gifts and cards, April homeware and kitchenware ranges for the dining room, living room and bedroom.
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See additional new home images from
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
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NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME


