Main Image: B&M

We’re now well into Spring, and there are two long bank holiday weekends to enjoy this month, and with a bit of luck, we’ll have great weather for at least one of them.

To get the best chance for a download, add images that are related to the summer, and make sure they’re accompanied by any keywords relating to being out of the house and into the garden and the great outdoors, including garden, garden parties, barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que, etc.) picnics, outdoors.

Summer holidays are on the horizon, so campaign images that include the beach or the outside world will be used. Upload any images you have of summer outfits, holiday clothes, festival clothes, sandals, beachwear, swimsuits, bikinis, linen, and sandals.

Not everyone will be going abroad so still keep keywords and phrases like “staycation”, “holistay”, “holiday at home”, to your keywords, also think about uploading images more appropriate to a UK holiday, like cardigans and hoodies for the colder UK evenings.

May is also the start of wedding season, so if you have any wedding-related items, then get ready to promote them along with any wedding keywords, bridal, bride, groom, hen party, stag do, etc.

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.

If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.

May Diary - Weeks/Months

May is National Walking Month, National Smile Month (12^th May – 12^th Jun), and Skin Cancer Awareness Month.

It’s also:

Small Business Week – (May 4^th - 10^th)

Dementia UK Time for a Cuppa Week (1^st-8^th)

National Doughnut Week (10^th – 18^th)

National Stationery Week (12^th –18^th)

Cannes Film Festival (13^th – 24^th)

Sandwich Week (19^th – 25^th) 

RHS Chelsea Flower Show (20^th – 24^th)

National Barbeque Week (May 26^th – Jun 1^st )

May - Days

(30^th-1^st) -Yom Haatzmaut

1^st – World Password Day

3^rd – World Press Freedom Day

4^th – Star Wars Day

4^th – Firefighters Memorial Day

5^th –Cinco de Mayo (US Holiday)

5^th – May Day 

8^th – VE day

9^th – Europe Day

9^th – Whit Monday / Pentecost 

10^th – Searches of Prom dresses peak

11^th- World Fairtrade Day

11^th – Mother’s Day (US and Australia) 

12^th – International Nurses Day

13^th – World Cocktail Day

15^th – International Day of Families

15^th - Father’s Day gift searches rise / BBQ searches rise

15-16^th – Lag BaOmer 

17^th – Eurovision Final in Basel Switzerland

17^th – World Whisky Day 

17^th - Men’s FA Cup Final

18^th – Women’s FA Cup Final 

20^th – World Bee Day

21^st – International Tea Day

22^nd – World Goth Day

22^nd – Craft Distillery Day (US)

25^th - Geek Pride Day

25^th – National Wine Day (US)

25^th – Camping-related searches rise

26^th – Spring Bank Holiday 

26^th – Memorial Day 

29^th – National Biscuit Day

29^th – Ascension Day 

30^th – BBQ searches peak

31^st - UEFA Champions League Final

NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2025 by the authorities controlling the event(s).