Image:Dobbies Garden Centres
March is mostly about preparing for the big Easter holidays next month, so make sure you are starting to include relevant Easter keywords. It’s also the time people make their first big getaway abroad, so any keywords and clothes for warmer climes, loungewear, going out wear, swimsuits, bikinis, etc, should be added.
At the end of the month, there’s Mother’s Day, so try to get Mother, gifts, or Mother’s Day into your keywords for anything that seems appropriate. Also, if you have anything green, add the Keyword St Patrick's Day.
Plus, as we’re now definitely in Spring, carry on adding those spring and summer-related images and adding keywords relating to the summer, like swimwear, outdoor living, garden, garden parties and Barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que etc) and for home it’s all about Spring cleaning and updating for Spring.
We’re also starting to get ready for the bridal season – the peak is May to October – so If you have bridal wear or anything appropriate to weddings, then start to upload it and label it with the keyword wedding.
Lastly, it’s Oscar month, so why not upload some smart suits and dresses and create an Oscar section for an evening watching the Oscars?
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
March Diary - Weeks/Months
In the UK, it’s National Bed Month. Introduced by The Sleep Council and The National Bed Federation, it aims to raise awareness of the importance of sleep, so push anything sleep-related. It’s also Dechox month, which encourages people to give up chocolate – cakes and biscuits - for the month! So, any chocolate, biscuit or cake alternatives should be pushed. It’s also Ovarian Cancer Awareness Month, Walk All Over Cancer Month, Endometriosis Awareness Month, Brain Tumour Awareness Month, Women’s History Month.
Interesting Stat: National No-Smoking Day was originally on Ash Wednesday when it was started in 1984. It was moved to the second Wednesday in March as, while it’s less easy to remember, the date doesn’t move around the calendar quite so much as Ash Wednesday does.
Other events include;
Paris Fashion Week (3rd Mar – 11th Mar)
British Pie Week (3rd-9th)
British Science Week (7th-16th)
Butchers Week (10th-16th)
English Tourism Week (14th – 23rd)
National Fragrance Week (17th-23rd)
Bridal Fashion Week (23rd-24th)
The Big Walk and Wheel (24th – 4th April)
Ideal Home Show (Mar 21st – 6th Apr)
March - Days
1st – Brit Awards
1st – St David’s Day
2nd – Dr Seuss Day (US)
2nd – The Oscars
3rd – World Wildlife Day
3rd – World Hearing Day
4th – World Obesity Day
4th – Dog product searches peak ahead of Crufts
4th – Pancake Day/Shrove Tuesday
5th – Ash Wednesday
6th – Crufts begins
6th – World Book Day
8th – International Women’s Day
9th – Made in UK Day
9th - Quadragesima
10th – Commonwealth Day
12th – No Smoking Day
14th – World Sleep Day
14th – Holi Hindu Festival
17th – St Patrick’s Day
17th – Maundy Thursday
18th – Global Recycling Day
20th – First Day of Spring
21st – International Day of Forests
21st - Red Nose Day for Comic Relief
21st – World Poetry Day
22nd – World Water Day
22nd – Easter egg searches rise
23rd – Gardening searches rise
25th – National Bridesmaids Day
26th – Five years since the first lockdown started in the UK in 2020
28th – Wear a Hat Day (Brain Tumour Research)
30th - Mother’s Day UK
30th – British Summertime Begins
30th – Eid al-Fitr / End of Ramadan


